Success Story Ashley Stewart
Ashley Stewart is an American plus size women's clothing company and lifestyle brand, which was founded in 1991. They are a Secaucus, New Jersey-based company that has 89 stores across 22 states. Known for kindness in the workplace, they sell a variety of apparel, ranging from jeans to dresses and shoes.
The Project
Ashley Stewart was looking for an “On The Go” fixture to merchandise a variety of items such as lip gloss, make up sponges and accessories, tumblers, and notebooks. They wanted a fixture with a small foot print that could hold a lot of product, and stationed near the cash wrap to be easily accessible to customers, but also movable around the store. They also wanted the units to be drop shipped direct to stores.
Azar Displays' Solution
Azar’s Black Pegboard Floor Display with Heavy-Duty Rectangle Base and Locking Wheels item #700258-BLK was the ultimate solution. Ashley Stewart was able to customize a planogram to fit their needs using Azar’s in stock displays and components. The loop hooks item #701180 create a wall of peggable items and by adding a shelf/open tray item #556070 they also were able to display boxed items and notebooks. The different style tumblers are displayed in an 8” cube bin, item #556112, and in open tray. In addition Ashley Stewart uses Azar’s acrylic sign holder item #700040, to insert a graphic on top. This sign holder makes it easy for changing out graphics when needed, either for sales, seasonal products or change of planogram. Creating a customized planogram utilizing in-stock displays has never been easier!
Lead Time
In Stock! Azar Displays created a special pack out with the display and all components to ship direct to 89 locations meeting Ashley Stewarts required delivery date for program launch.