Our New Slim Tower on Display

Our New Slim Tower on Display

Posted by Erin Morris (photos by Leo Dotolo) on Mar 15th 2024

We love seeing our products come to life in unique and creative ways. Recently, we were thrilled to partner with HK Global Duty Free, a Texas and California border staple since 1977. HK Global offers a vast selection of liquors, tobacco, fragrances, and beauty products, catering to their diverse clientele. This year, they launched their very own "Cielo" fragrance line for women, celebrating the essence of their loyal customers. To beautifully display these new scents, HK Global searched for the perfect display solution, and landed on our new Slim Tower Retail Display (SKU 655000).

This three-tiered, easily customizable fixture has a small footprint, making it a great fit for their store entrances. The reversible white inserts transform from platform to tray in seconds, offering display flexibility. HGK also added a ton of custom branding to the bottom four sides of the tower as well as the c-channels on each tier and sign holder on top.

Director of sales, Leo, noted “the best part was the price.” The affordability of the display was a key factor in their decision, especially with a new product launch. But affordability doesn't mean sacrificing quality! These displays are built to last, and HK Global was impressed with the sturdiness and durability.

As HK Global expands their fragrance line and store locations, we're excited to see them continue utilizing Azar Displays. Their commitment to offering high-quality products aligns perfectly with our own, and we can't wait to see their "Cielo" collection take flight!

Azar International Inc. has been the industry leader of quality Point of Purchase (P.O.P.) displays for 45+ years providing innovative and custom design solutions. Azar is a U.S. based company headquartered in Paramus, New Jersey with manufacturing and distribution out of Kingston, Pennsylvania. The company is known for its thousands of in stock products as well as fast shipping. We also have the experience, capability and logistics to handle volume orders, drop ships, roll outs, and special packaging. Azar prides itself in recycling as much as 80 percent of raw materials that would otherwise end up in landfills. For more information about Azar Displays products and capabilities please visit our website www.azardisplays.com and follow us on social media.